Do You Hire A Sales Type? Or A Sales Stereotype?

There are obvious dangers in making generalizations about various sales personality types. But when you prepare to make your next sales hire, step back from recruiting and hiring the typical sales stereotypes. Instead, think about the experience, knowledge and expertise that your customers need from your salespeople in order to help them evaluate your product and make good purchase decisions quickly. Watch this video to learn the 4 key qualities that all of your new sales hires should have.