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The Win Rate Podcast with Andy Paul
Win Rate Weekends: Will the Future of Sales Be Like Walking Into a Gucci Store or Being Shoveled Through a WalMart?
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Show Notes
On today's Win Rate Weekends, Andy shares one of his favorite parts of his discussion with David Weiss, Kyle Williams, and Mark Petruzziexperts as they examine the pitfalls of current sales technology, the misuse of AI, and the importance of developing genuine buyer intent data. They highlight the potential of AI to reduce noise and increase efficiency in targeting buyers, while acknowledging the significance of dynamic, evolving Ideal Customer Profiles (ICPs). They also talk about the risks of high-volume approaches and the need for meaningful one-to-one interactions in sales.Listen to the full episode on Apple and SpotifyHost Andy Paul is the expert on modern B2B selling and author of three best-selling, award-winning sales books, including his latest Sell Without Selling Out. Visit andypaul.com to subscribe to his newsletter for even more strategies and tips to accelerate your win rate.
Andy Paul strips the complexity from the craft of selling, revealing the essential path to sales success.
Marshall Goldsmith
America's #1 Executive Coach